Milladore, WI (October 25, 2017) – Friends of the Mead/McMillan Association, Inc. has been selected as a 2017 Cellcom Green Gift recipient. The organization received a $1000 Green Gift from Cellcom to continue to develop their new geology display.

“We are located in an area with rocks that illustrate a wide variety of geological features that formed over an immense span of earth history. We are expanding our offerings to introduce the visiting school groups and the public to the variety of geological events that have left a record in the rocks of the area,” said Pam Resech, Senior Wildlife Educator. “Our plan over the next couple of years is to continue the development of our Story in Stone Garden and trail, consisting of large boulders that represent rock units that are present in the surrounding area and which have affected the area over the immense span of geologic time.”

The Green Gift from Cellcom will help create a booklet and signage explaining the significance of each of the station boulders will be provided for the public. New hands-on geology lesson plans will be developed for the school groups. The Mead Wildlife Area has a well-established environmental education program offering a biological field trip experience to elementary, middle, high school and college students from the surrounding areas.  

Friends of the Mead/McMillan Association, Inc. was among 33 green organizations that received a share of the $44,000 in Green Gifts from Cellcom this year. The Green Gifts program launched in 2010 and uses funds generated from Cellcom’s cell phone recycling program to fund green nonprofit initiatives. Customers and community members can bring in their old or unwanted phones to be reused and recycled. Cellcom sends the phones to recyclers who in return send money to Cellcom for the materials that were saved from the phones. Cellcom’s Green Gift program completes the green cycle that starts with consumers being environmentally-conscious and donating their devices.

“Our service area is fortunate to be teeming with non-profits that are creatively using their resources to help the environment though education and activism. Donating your phone allows us to contribute to their efforts through our Green Gifts program and ultimately work toward a greener tomorrow,” said Brighid Riordan, director of public affairs and customer experience initiatives at Cellcom.

Visit Cellcom’s website for the full list of winners. Cellcom is proud to support organizations of all sizes, whose work is impacting the community and building a greener tomorrow. The company’s recycling program has generated $310,975 for local charities over the past 14 years.


Cellcom is an innovative wireless company that provides nationwide service for its customer base throughout Wisconsin and Michigan, with more than 50 retail and agent locations. Cellcom is respected for its long-standing reputation of delivering extraordinary customer care, being a strong community partner, and for its renowned network, which is customized to its rural markets. As a subsidiary of Nsight, Cellcom is part of a family of companies offering complete telecommunications services.