Stevens Point, WI (October 28, 2017) – Boys & Girls Club of Portage County has been selected as a 2017 Cellcom Green Gift recipient. The organization received a $1550 Green Gift from Cellcom to support its Teen Power electronics recycling program.

Of the estimated 40 million tons of electronic waste each year, only about 12% is recycled. This not only harms the environment, but is a huge missed opportunity for making wiser use of precious resources. According to the Consumer Electronics Association, the average American household has approximately 24 electronic devices.

“For families with children, especially teens, this number can be significantly higher. Unfortunately, the life cycle of electronic devices can be very short, sometimes only last a few months, resulting in a constant supply of outdated, broken, or unused devices for disposal. Unfortunately many of these devices are simply thrown in the garbage rather than being recycled,” said Kevin Quevillon, executive director. “The Teen Power program will increase the awareness and ability of club members and their families to recycle electronics, reducing the amount of electronics being thrown away in our community.”

Teen Power will include a weekly session at the Boys & Girls Club of Portage County Teen Center for participants to learn about the negative effects of throwing electronics in the garbage versus the benefits of recycling, plus how and where to recycle electronic equipment. Teen Power will also invite all Club members from our nine locations to bring in unwanted electronics from home, with their parents approval, to be recycled. Teens will collect and keep a record of all the items collected, research how/where they can be recycled in our community, and make at least one field trip to a recycling collection site to observe what it looks like and learn what happens to the items next. The Green Gift from Cellcom will help fund the various activities associated with the Teen Power program.

“Over the course of their lifetime today’s youth will purchase and dispose of hundreds of electronic devices. By increasing participant’s awareness of the benefits of recycling and teaching them how they can recycle their own items, we will potentially be pre-empting thousands of electronics from being thrown in the garbage,” said Quevillon.

Boys & Girls Club of Portage County was among 33 green organizations that received a share of the $44,000 in Green Gifts from Cellcom this year. The Green Gifts program launched in 2010 and uses funds generated from Cellcom’s cell phone recycling program to fund green nonprofit initiatives. Customers and community members can bring in their old or unwanted phones to be reused and recycled. Cellcom sends the phones to recyclers who in return send money to Cellcom for the materials that were saved from the phones. Cellcom’s Green Gift program completes the green cycle that starts with consumers being environmentally-conscious and donating their devices.

“Our service area is fortunate to be teeming with non-profits that are creatively using their resources to help the environment though education and activism. Donating your phone allows us to contribute to their efforts through our Green Gifts program and ultimately work toward a greener tomorrow,” said Brighid Riordan, director of public affairs and customer experience initiatives at Cellcom.

Visit Cellcom’s website for the full list of winners. Cellcom is proud to support organizations of all sizes, whose work is impacting the community and building a greener tomorrow. The company’s recycling program has generated $310,975 for local charities over the past 14 years.


Cellcom is an innovative wireless company that provides nationwide service for its customer base throughout Wisconsin and Michigan, with more than 50 retail and agent locations. Cellcom is respected for its long-standing reputation of delivering extraordinary customer care, being a strong community partner, and for its renowned network, which is customized to its rural markets. As a subsidiary of Nsight, Cellcom is part of a family of companies offering complete telecommunications services.